Avril Lavigne Talks About Abbey Dawn
Ally Barr Joins Jackson Team for Abbey Dawn Launch
Jackson Distribution, the company behind Iron Fist’s European success
story, proudly announces the appointment of Alistair Barr. Ally will
head up the development of Avril Lavigne’s brand, ABBEY DAWN, which
launches at Bread and Butter in Berlin on 6 July.Ally brings with him a wealth of brand development experience having previously headed up sales teams at Billabong, No Fear and Quicksilver.
“ I am delighted that someone with such a strong background as Ally is joining the team.” Nick Jackson, Chief Executive of Jackson Distribution
“The potential for the ABBEY DAWN brand by Avril Lavigne is huge, she has a massive on line and off line following, I am looking forward to personally be part of the team launching ABBEY DAWN in the UK for the first time.” - Alistair Barr UK sales Manager.
ABBEY DAWN has been created by Avril herself the brand features a unique collection of rock inspired clothing, full of bold colourful lines for girls and guys who are confident in their personal style and unafraid to express themselves through fashion.
With 20 million followers on Facebook and over a million on Twitter, Avril’s unique style understandably creates demand for her clothing and footwear line Abbey Dawn. From her incredible album amassing over 70 million hits on You Tube, Avril has established herself at the top of the charts across Europe.
Avril Lavigne will be at Stand 12.3 in STYLE SOCIETY to personally launch her ABBEY DAWN brand at Bread and Butter Berlin from the 6th – 8st July 2011.
Click here to view the Abbey Dawn Clothing & Footwear website
Jackson Distribution Ltd - UK & European Distributors
Tel. +44 (0) 1202 338500 or Email sales@jacksondistribution.com for more information